We utilized our System to generate an audience ready to purchase. The system was used, in this case, to sell as many registrations while reaching the most users. Here are our results.
We spent $616.24 on an eCommerce funnel from January 4-February 24th. The majority of spend went into casting a wide audience net and then shifting the spend to the conversion and retargeting campaigns.
We reached 45,423 users on mobile and desktop across Facebook's platform of apps, and reached 100+% of these users twice, with an impression amount of 99,127 users.
At the end of the campaign, we spent $616.24 and generated 8 registrations with $150 each, and 5 registrations with $99 each. This amounts to 13 registrations with a total revenue of $1,695.
TOTAL REVENUE: $1,078.76/month
TOTAL ROAS: 2.75X Return
Using the KCMG System, we launched a quick, on/off month-long campaign to generate leads for a local sports-league. This league wanted to see the impact paid-advertising would have on their bottom line, so they gave us limited spend to work with to get some quick results. Again, the basis of this system is the end-consumer and their wants/needs. We targeted specific users in the main club demographic and built video ads to build initial brand awareness. Once these ads were complete, we used the now-specific audience and turned their focus to a conversion. We generated $1600+ of revenue in one month (30-days on/off) on a trial run, all because we focused on the wants/needs of the end consumer--instead of tossing a product on Facebook and wasting ad-spend.
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